Influencer Marketing and Social Media Marketing
Please note we provide only those promotion activities which are legal and as per the Social Media companies terms and conditions. All our services are organic, we dont provide any followers, fake engagement, etc. Also we don’t deal with controversial/negative topics, and refrain from political campaigns. We advise the parties involved including the influencers to avoid deceptive marketing practices.
We also ask client who are using endorsements and testimonials on popular platforms, asking them for a copy of their policies and procedures around disclosures.
If the advertiser does not have one, we assist the advertiser in finding the right lawyers to draft policies and procedures. We also provide influencers guidance about what kinds of claims are appropriate and have substantiation when it comes to brands/products
Since Social Media influencers have the ability to shape people’s views, especially younger generations, it is very important that when people decide to purchase a product or a service, they are not misled by advertisements on social media that appear to be genuine reviews, which in many cases are not. We ensure proper guidelines are followed by the social media personalities/influencers when they review/endorse a product or a service on Social Media.
Thanks,
FS Digital Admin